Put your brand on the start line.

Mascot Sports produces talent-led running events and experiential activations across sports, music and wellness. Partner with one race or the whole calendar and meet your audience at the moment they're most engaged.

30Events worldwide
250,000Runners crossing our finish lines every year

The lineup

Tap any bib to add that event to your application. Pick one, a few, or all nine.

No events selected yet.

Ways to partner

Every partnership is built around your objective. These are the starting points brands use most.

Event sponsor

Title, presenting or category rights with branding across course, bibs, finish line and digital.

On-site activation

A footprint in the festival zone: sampling, demos, photo moments and lead capture.

Media partner

Co-branded content, broadcast and social amplification around race week.

Music & talent

Align with the artists and athletes who headline our talent-led events.

Something else

Have an idea that doesn't fit a box? Tell us about it in the application.

Investment levels

Pick the range closest to your budget. We'll shape the package around your goals.

Supporting
Under $25K

An activation and brand placement at a single event. The fastest way to put your brand in front of runners.

Official partner
$25K–$100K

Category exclusivity across multiple races, with course branding, a festival footprint and co-created content.

Headline
$100K+

Title or presenting rights across a series, talent integrations and a season-long program built around your brand.

Partner application

Four short steps, about three minutes. Our partnerships team reviews every application and replies within two business days.

  1. 01Contact
  2. 02Events
  3. 03Engagement
  4. 04Submit

Who's on your team?

Type of partnershipSelect all that apply.
Step 1 of 4